Boosting Summer Closings

Boosting Summer Closings


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When it comes to selling real estate, the summer offers plenty of opportunities for closings. It is this time of year where it is a little easier to find prospective buyers looking for homes to purchase. To understand how to take advantage will help you get more closings for your business.

Here are six top ways of boosting summer closings that will make your job easier when it comes to enticing potential buyers to go ahead and make the purchase.

Pool Party/Barbecue

Boosting summer closings means taking advantage of summer.  If your property has a pool, you can throw a pool party and invite all the neighbors.  Instead of holding a normal open house, hold an open house where you barbecue.  You will draw the neighborhood to your house and get everyone buzzing about it.  Everyone loves free food but make sure to have veggie burgers as well as regular burgers for the meat lovers.

summer closings cannonball

Twitter Sessions

Twitter is a great social media site because you can host a live question and answer session that may actually build into something even bigger. By using unique hashtags, your session may even become viral which brings in even more potential buyers. You can use these sessions to create more notice for your other events that in turn brings in greater potential for making sales. By getting Twitter to work for you, your sales can improve significantly with Q & A sessions.

Limited Open Houses

A traditional public open house is a great way to bring in potential buyers who may be roaming the neighborhood looking for a new home. However, a great way to pull in your solid leads is to schedule your open house times specifically for them. If you have a prospect that is looking for type of home you are selling, set up an open house just for them. It will not only make them feel special, but it will also be a great way for them to spend more time in the home so that you can improve your chances of making the sale.

Host a Charity Fundraiser

Do not try to mix a fundraiser for charity and then try to advance your business efforts as potential prospects will see right through what you are doing. Instead, use the fundraisers as a way to gain new prospects by focusing on the charity you wish to help. This approach works better because you can get plenty of people involved, create a great team building activity and help your favorite cause all at the same time. Charity work raises your profile in the community, so you will need to use it.

Create a Game Night

It can be difficult to lure people away from their air conditioners at home. However, if you create fun night out that includes games, sporting event or some type of competition, then you can get people to come out to your celebration. You can even create networking events by getting club seats for local sporting events so that everyone will have a great time and you can network your services while boosting summer closings.

Educational Events for Potential Homebuyers

There are so many people out there who could become homebuyers if they had more information about how the process works. You can help them by staging events where you explain all the nuances of buying a home. Make it a fun hour of education and provide links for more information which will help attract those who just might become your clients.

Boosting summer closings can be a great deal of fun by increasing the number of leads that you have and education the community as well.

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